I am a creative leader with 15+ years of experience in creative production utilizing data, art, and technology.

Currently, I’m the Head of Creative at Tactical., leading the strategic development and execution of three product lines: Motion Graphics, Vertical, and Design. I’m implementing transformative initiatives aimed at elevating our speed, scale, and quality benchmarks using AI, ML, and creativity.

Previously, I led a global team of 20 creative minds at Smartly.io’s Creative Studio. Together with the team, we launched the commercialization of Creative Services for Smartly.io, providing innovative creative solutions leveraging the latest technology, data, and creativity for brands like Uber, Under Armour, or Spotify.